Wednesday, January 7, 2015

Lilly Pulitzer for Target!

Lilly lovers, have you heard the news?! This spring Lilly Pulitzer will unveil an exclusive 250-piece collection for Target, including apparel, accessories and shoes for women and girls, as well as home accents, outdoor entertaining accessories, beach gear, travel essentials and more. The collection will be available at all Target stores in the U.S. and Canada and on beginning April 19.

Prices begin at just $2 with an average price point of $30, so there is something for everyone! The collaboration features 15 prints designed by Lilly Pulitzer artists exclusively for Target, many of which are reminiscent of original Lilly prints from the 1960s. Here is a sneak peek...

Click here for a video from last night's announcement party at the Pool Room of the Four Seasons Restaurant in New York City, and here for more from Target. 

I am anticipating this collection to sell out quickly... remember the Missoni for Target rampage? Which items are on your wish list? I would like one of everything, but of particular interest to me are the home goods. Those pillows, those napkins, that hammock!! Oh, my! 

Lilly for Target, coming April 19, 2015! 


  1. SO exciting!!! I cannot wait until April 19th. Xoxo~Carrie

  2. Woo hoo! This looks really great...and yes, their website will most likely crash again!

  3. Oh! Love this! I will definitely what/need something. Those scarves look so great and affordable. Thanks for the heads up.

  4. That's my birthday. Never thought I'd say that I want to spend it at Target!

  5. I imagine that I’ll be buying it all. Can’t wait to see it in person.

  6. This is super stalking, but this article has more images. Right click and open image in new tab. Then you can zoom waaay in and spy the goodies.

    FWIW, I have conflicting emotions. I'm psyched to get some new Lilly, as always. But I think it kind of cheapens the brand. Then again, I'm kind of a sales-rack-only kind of Lilly Lover...

  7. I'm saving money on this already! Happy New Year Andrea!


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